- derive aggregated information from a corpus of subjective thoughts, beliefs, perceptions, emotions and opinions
- any user-generated data
 - can be used in Social Media Analytics
 
 - text classification task
- positive, negative, neutral

 
 - positive, negative, neutral
 
Emotion detection
similarities to Sentiment Analysis but finer-grained; cast as a multi-class classification task.
see Plutchik’s wheel
Approaches
- Lexicon/dictionary + rules based (Symbolic)
- match words or group of words and assign some score
 
 - statistical/ML based